I'm Deb - Your Case Study Connection

I specialize in writing B2B and B2C case studies for the education, rehabilitation, and assistive technology industries.​

So, why those fields?​

I bring 28 years of professional background experience in special education, occupational therapy, and visual impairments to my writing.

Plus, a lifetime of personal experience growing up with cerebral palsy.

My childhood was filled with physical therapy, occupational therapy, and 9 surgeries on my legs.

PT was work, and OT was fun, so naturally, I became a pediatric occupational therapist.

Inspired by the children I worked with, I also became certified as a teacher for children with visual impairments.

As a department team leader for 24 years, I collaborated with teachers,​ families, administrators, doctors, agencies, and adaptive equipment vendors to provide the best possible support for children, their families, and the teams that served them.​

Health and wellness is my jam personally, too.

What does that mean for you?

I’ve been your client and your colleague, so I have background knowledge of your industry to quickly ramp up to speed on your projects and focus on the nuances that set you apart from your competitors. ​

But don't worry if your business isn't in one of my "specialty" areas. I'm not bound by them.​

I love research and I'll dive in to learn about your unique products, services and customers to craft content that speaks directly to them.​I bring an insatiable curiosity, eye for detail, and spirit of partnership to everything that I do. ​I'm here to make your life easier, and to help you and your customers shine!

What about my writing training?​

I’m a verified direct response copywriter by the American Writers and Artists Institute, (AWAI), the premier organization for copywriter education.

I’ve also completed additional specialized training and certification in case studies, white papers, SEO optimized content writing and website content auditing from some of the top experts in the industry.

So I know the power of compelling content to create the sales and marketing assets your business needs.

And because the digital marketing world changes at lightning speed, I continue to train and develop my skills with membership in the Circle of Success copywriting group.​

I learn from the best, so I can give you my best.​

It’s an incredible feeling to find the innovations that can make all the difference in a person's quality of life, work, or independence, and then share those experiences with the world so that others can discover them too.

That’s why I love helping clients tell their customer success stories.

Because whether you provide products and services direct to consumers, or business to business, your solution is really person to person.​

Ready to grow your business?